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Entrepreneur Events Interview Motivation Mondays

Meet Samara George

“You have to be dedicated to doing it. You can’t just do a face mask once a month and you can’t just drink two glasses of water every four days expecting results…” -S.G.

According to a 2016 Beauty Industry Analysis Report, just last year the beauty industry generated 56 billion dollars in revenue. It is no secret that Americans are obsessed with beauty and quite honestly I have no shame in admitting – I, too, am obsessed and I am here for it!

In honor of my obsession I would like to shout out my two favorite tools in beauty: YouTube and the Instagram community. With these two outlets, you are only one click away from a fierce contour and a couple seconds away from a flawless eyelash application. You might be laughing but I am sure if you check your search history you too have stalked the big names in make-up to learn how to apply BEN NYE banana powder without looking dusty. It is okay, we all have!

But, have you ever noticed that the majority of these make-up artists already have perfect skin? I get so frustrated when I am watching Ms. AaliyahJay lay her foundation on a smooth canvas and I am looking into my magnified mirror at pimples galore. I’m supposed to get those exact results after watching your tutorial? How sway?

But have no fear, esthetician Samara George of SKYNbySamara aka the “skin whisper” is taking beauty to a deeper level.  I linked up with her this past Friday to discuss her skin regimen, her new business, and how she is making her mark in the beauty industry. Below you will find our in depth conversation. Enjoy.

(Side note: If you are not sure what an esthetician is – it is your lord and savior in beauty heaven. They are professionals who specialize in skin and skin care.)

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“Growing up I always liked to play in make-up. I liked making sure my face looked nice…and I can remember times where my parents used to call me vain…just to get me out of the mirror.”

[Q] What is your full name?

[A] My name is Samara George and I am the owner of SKYNbySamara.

[Q] How did you come up with the name SKYNbySamara?

[A] I’m an esthetician, so I am all about skin care, and I wanted people to know of the jump what my brand deals with. I, also, included my name so that people would know the person behind the brand and I spelled skin with a y instead of an I (SKYN) so that I could invite people to ask about it and learn more about what I have to offer.

[Q] How did you get into skin care? Did you have formal education or training in the field?

[A] I got into skin care because both of my parents own a beauty school. It offers cosmetology, nails, and an esthetician program, etc. and I just really took to skin care. I started reading into it, getting to know the ins and outs of it, and I fell in love with it. I just want to be able to help both men and women know how to take care of what is underneath before they put anything else on top of it. As far as my formal education, I attended Morgan State University and graduated in 2014 with a Bachelor’s Degree in Television Production. So, I have a background of being in front of and behind the camera as well as a background in PR/marketing which has helped build my brand (through YouTube and Instagram) as I know how to market myself and to get my name out there.

[Q] How has social media impacted your start-up?

[A] Social media has definitely helped get my name out there. I already had a semi-good following on IG but by using hashtags that people can click on daily, I’ve noticed an increase in my followers from different skincare companies to different spas and salons from Arizona to Korea. It’s amazing how one social media outlet can get my name around the world without me having to put money out there or travel anywhere.

[Q] As far as brands, Sephora and MAC are dominating the beauty industry and women and men are spending tons and tons of money on the latest and greatest. Do you have any recommendations for people who are interested in achieving better skin? Are there things people should be looking out for before spending money?

[A] I would recommend getting a consultation with an esthetician or visiting a dermatologist. It is important you know and understand your skin. Everyones’ genetics is built different so, what works for one person will not always work for the next. A lot of products are being endorsed by make-up artists who already have flawless skin and they probably don’t even use the products they endorse or know what is in the products themselves. With that said, I like to stay on the natural side of skin care.

[Q] You mentioned you are a fan of natural products, is that something we should be expecting from SKYNbySamara in the near future?

[A] Yes! I am in the process of creating 100% natural products. Everything from coconut oil, Shea Butter, to other pulled oils…I am actually working with someone right now to make this happen. I want people to know they don’t have to spend 1,000 of dollars to achieve amazing skin and that they literally can use everyday things around your house.

[Interview Break and transition to audio. We apologize about the background noise.]

Want to meet the fabulous Samara George and learn more about SKYNbySamara? 

Instagram: SKYNbySamara | Website: SKYNbySamara  | YouTube: SKYNbySamara

She will be officially launching SKYNbySamara April 30, 2016 at BAR 7 located on 1015 1/2 7th St NW, Washington, DC 20001 from 5 to 8.  You won’t want to miss this event and tell her Astu sent ya.

RSVP HERE

Wondering what to expect, click here to hear: 

Stay Down Blaze Up,

Astu Mengesha

Categories
Interview Music Weekend Sum Up

Meet Ras Nebyu

Disclaimer:

This past weekend, I attended the taping of the single “No Love” with every intention of siting down and interviewing the musically inclined Ambessa* himself: Ras Nebyu. Just five minutes into production, I realized there were two stories here – not one.

So, with that being said this article will be a two part installation. The first, obviously, highlighting the artist Ras Nebyu and his video shoot and the second examining the Ethiopian and Eritrean diaspora’s role in going hard for its’ members and contributing to the arts.

 Enjoy.

Meet Ras Nebyu

“I need everyone to go upstairs…”

“Wait, lets do that one more time…”

“Sshhhh…”

These phrases and more were in rotation, this past Saturday, as Ras Nebyu and his team directed scenes for the filming of his song “No Love.”

When I arrived, I walked right into a creative whirlwind. Girls hovering around the door, kitchen filled with the necessary libations, people running up and down the stairs, camera man working on lighting, and Nebyu’s song pumping through the sound system. Everything about the atmosphere, screamed house party but the twist here was everyone was working.

Having debut back in April of 2015, the song “No Love” was produced by Casito Del Fresco and mixed by Arckitech. When asked what the song meant Nebyu had this to say:

Basically…”No Love” is about young adults going through relationships and their variations of no love – so whether it’s being heart broken or being the heart-breaker it’s a song from different perspectives. The video concept adds a little comedic twist….like a romantic comedy. [The comedic twist he is referring to is Filmon “Gergish” Yohannes, an Eritrean-American comedian who participated in the video.]

After listening to the lyrics and watching Nebyu perform the song it was obvious that he’s not new to this. With more than 20+ tracks under his belt, a couple sold out shows, and a faithful fan base accompanied with his hardworking team the “Washington Slizzards” – Nebyu is putting on for his city.

Much of Nebyu’s influences can be attributed to his desire to stay true to his culture which is an amalgamation of both Rastafarian and Pan-African philosophy. (Being a part of the large DMV Habesha network has also been a major factor in his musical career – a factor to be later examined.) His music is a blend of, what Africology Media best described as, “socially conscious content and leisure listening.” Nebyu’s “woke-ness” is probably most visible in his hit song “Washington Slizzards” and is reaffirmed by his Manager Beteley Solomon who says “you’ll never find Nebyu insulting women or just rapping about anything.” (Which, to me, is to be praised in a world where a lot of our jams are plagued with raunchiness and catchy hooks that make no sense. No shade here just facts, my friend.)

To listen to “No Love” see SoundCloud link below and for all things Ras Nebyu visit these links: Facebook, SoundCloud, and you can find him on social media by searching @RasNebyu. To book him or connect with his management please email: Rasnebyubiz@gmail.com.

Video Release Date: TBA

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Artist Adonay G., MC Ras Nebyu, Manager Beteley S.
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Ras Nebyu on set of “No Love”
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Chop N Shoot Video Production directing Ras Nebyu’s “No Love”
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Washington Slizzards X SDBUP

Pictures provided by Kedest Photography

*Ambessa – the Amharic word for Lion.

Stay Down Blaze Up,

Astu Mengesha

Categories
Art Entrepreneur Events Interview Music New

Haile Roots in Concert April 2

FullSizeRender (8)Haile Roots and the Fano Band are coming to the District and we are super excited to be covering the event this year!

For those not too familiar with the Ethiopian reggae artist please check out his music here on itunes and get ready for a dose of feel good music with a dash of consciousnesses. I promise you won’t be disappointed. (Also, as a cheat sheet here are a couple songs I recommend: Nitsuh Quwanquwayen, Bado Neber, and Chiggae.)

The event is powered by the brilliant people over at: NebFoto (@Nebfoto), Muzika Events (@MuzikaEvents), LivDMV (@Livdmv) , Noble Lounge and Bar, and Too Live Crew (TooLiveCrewDC). Be sure to follow the hashtag #haileroots to learn more about the artist and the event. You won’t want to miss this!

Location: Club XO – 15 K Street Northeast, Washington, DC 20002

Date: April 2, 2016

Time: 9:30 PM to 3:00 AM

Purchase Tickets HERE

“Continental drift has rarely sounded funkier.”

Categories
Advice Entrepreneur Events Human Character Inspiration Politic me.

#Bringbackourgirls

Dear readers,

Hello! It’s me Astu. I am writing you today to bring about attention to a topic that has not only confirmed that women are still second class citizens but that Africa has a long way to go. Over three weeks ago, 234 Nigerian school girls were kidnapped by the Islamist group Boko Haram. If you are still unsure of what is going on please read this article.

As much as I want to rant and throw shade at the Nigerian government, US government, the United Nations, and the UNwomen, I will not. Let’s remember nothing happens over night. This blog was launched in efforts to highlight what our generation is doing to bring about change, what we are doing with our start-up inventions, and how we are leaving a legacy behind with whatever we create. With that said, I want to encourage everyone to overcome this relatively new phenomenon of “lazy activism” and figure out a way you can solve an issue in your community or in your life.

And I can proudly say I will be taking my own advice, starting this afternoon. I am launching a photo campaign called the 234 project. With this project I will randomly stop people in the streets of DC and VA, on my campus, in the lady’s restroom and at Chipotle…literally where ever I am and ask to take a picture of them holding up a sign with one of the following phrases “this could be me” or “this could be my sister.” You may not think much of this but spreading awareness and starting a dialogue IS THE FIRST STEP to any major movement. Ha ha I’m not saying I will be taking over the streets of DC with a protest but everything big, starts small.

The question I pose to you, the reader, what will you do today to make a difference in your community, environment, or in your family? I really want to know, please leave comments below! I want to learn what matters to you and if it is the 234 girls that were abducted please tell me! Don’t be shy, and talk to you soon. Much love.

 

Sincerely,

Astu Mengesha

 

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Entrepreneur Events Interview

SDBUP x YouTube

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